# Local thrift competitor checklist

## First moves
1. Pick the model: nonprofit thrift, cooperative, or for-profit social enterprise with transparent charity contracts.
2. Secure 2,000–6,000 sq. ft. near transit/parking; test pop-up sales first if rent is high.
3. Publish the donation promise before opening: who benefits, how goods are priced, what percentage stays local, and what happens to unsold goods.
4. Build donation channels: home pickup days, apartment/condo bins, church/community drives, school fundraisers, estate cleanouts, and business overstock.
5. Add value: wash/repair, furniture touchups, online listings for high-value items, seasonal bundles, and “free rack” community days.
6. Create trust: monthly public dashboard showing donated pounds/items, sales, wages, rent, charity/community payments, landfill diversion and unsold-export policy.

## What to compete on
- Transparency, not just low prices.
- Local jobs and local beneficiaries.
- Clear donation contracts.
- Better sorting/repair/upcycling.
- Online sales for premium items to subsidize low-cost basics.
- Partnerships with shelters, churches, veterans groups, seniors groups, animal rescues and newcomer supports.

## Questions before launch
- Who owns the goods after donation?
- Which charity/community group receives money and how much?
- Are donors told clearly if the store is for-profit?
- Can the store publish monthly local-impact numbers?
- What insurance, zoning, fire-code, employment and health/safety rules apply?